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Destination Augusta is the destination marketing and management organization contracted with the City of Augusta to promote, develop, and brand the destination to attract visitors and create economic opportunities and vitality. As a 501(c)6 corporation, Destination Augusta is the exclusive provider of tourism promotional and development services.
Augusta's first Convention and Visitors Bureau was established in 1980 as a department of the Augusta Chamber of Commerce. In 1988, the City and County created the Augusta-Richmond County Convention and Visitors Bureau as a joint entity of the two governments. On January 1, 1997, the ACVB, Inc. was created and entered into a service agreement with the City of Augusta.
Destination Augusta develops and promotes our community, inspiring people to have unforgettable experiences.
Vision Statement
Augusta is a thriving community rich with experiences that attract people.
Funding
Primary funding is derived from a portion of the local 8% lodging tax. Destination Augusta receives 33% of the hotel tax, which is designated for marketing and promotions. Destination Augusta administers a tourism grant with an additional hotel tax restricted for that purpose.
In a destination that is an extraordinary mosaic of cultures, Destination Augusta recognizes and advocates the importance of creating an environment where all people feel welcome and included. We will always uphold the fundamental beliefs of respect, equity, inclusion, collaboration, creative freedom, and hospitality to all.
As a destination marketing organization that embraces visitors from across the globe, we believe in equal and fair treatment for everyone, regardless of ethnicity, race, sexual orientation, gender identity, disability, political viewpoint, socioeconomic background, or religious belief.
From old to young, black to white, artsy to techy, the fabric of our community is wonderfully designed. We take great pride in knowing that our destination creates choice and instills confidence in all people, empowering them to seek and share new experiences, while making this an ideal place to live, work and visit.
Tourism is more than people visiting new places. It's an economic engine that supports local businesses, creates jobs, and strengthens communities across Georgia. From restaurants and retail shops to hotels and attractions, visitor spending makes a meaningful difference in destinations like Augusta.
Georgia Tourism by the Numbers
175.6 million domestic and international visitors explored Georgia, setting a new record.
$46.2 billion in visitor spending supported businesses across the state.
$84.1 billion in total economic impact, a 2.5% increase from the previous year.
$5.3 billion in state and local tax revenue generated by tourism, saving Georgia households nearly $1,300 in annual taxes on average.
473,837 jobs supported by tourism, representing approximately 1 in every 15 jobs statewide.
