Nestled in the heart of Downtown Augusta on Broad Street, lies a visitor center unlike any other — so different that it’s more of an experience center than simply a place to pick up brochures and maps. For the past five years, Augusta & Co. has served as a community hub where visitors and Augustans alike, authentically experience the city through a rotating art gallery, tasting bar, curated local merchandise, and insider information on "can't miss" local attractions and events. As Augusta & Co. celebrates its fifth anniversary, there’s no better time to reflect on the impact that this innovative and immersive center has had on Augusta.


Augusta & Co. is rooted in a visionary concept that sought to redefine the traditional visitor center experience. Conceived by a team of experts passionate about enhancing tourism and local engagement, Augusta & Co. was designed as more than just a pit stop for travelers — it was envisioned as a dynamic hub where hospitality meets history. This vision was to create an immersive experience that not only informs visitors but also connects them deeply with Augusta's rich history and vibrant present.

Housed in a building with its own layered history, Augusta & Co. seamlessly blends the charm of the past with the innovation of the present. Originally constructed in 1898, the building served as a saloon, jewelry store, and ladies' ready-to-wear store called "The Fashion," orthodontic office, Economy Auto Stores, and an antique store before being renovated to the new Augusta experience center — Augusta & Co.

History of 1010 Broad Street


Through curated displays, pop-up vendor events, and partner collaborations, Augusta & Co. provides a platform for local artisans to showcase their craft and entrepreneurs to showcase their talents. By cultivating this partnership between commerce and creativity, Augusta & Co. not only boosts the local economy but also fosters Augusta's unique Southern identity.

For locals and visitors alike, Augusta & Co. offers an invitation to discover more about the city's charm. Beyond the brochures and maps, it serves as an immersive opportunity to authentic experiences and local hidden treasures. Whether you're a first-time visitor to the city or a longtime resident seeking to rediscover your hometown, Augusta & Co. is your local expert community with its wealth of knowledge and hospitality. It's an experience center that remains innovative in its mission to foster community, celebrate tourism, and showcase the best that Augusta has to offer.


Stop by Augusta & Co. on Broad Street to experience the magic for yourself and discover the local attractions and artists that make Augusta truly special. After all, there's nothing quite like the warmth of Southern hospitality and the charm of a city that welcomes you with open arms.

To learn more about Augusta & Co.'s story, available merchandise, operating hours, and other, click here. Follow Augusta & Co. on FaceBook and Instagram to stay up-to-date on the latest offers and events.