Masters Blog Update 2019

Experience Masters Week in Augusta with signature events, local traditions, and unforgettable citywide energy. From dining and shopping to live entertainment and special events, Augusta comes alive during this iconic time. Explore everything happening during The Masters Tournament.

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Bell Auditorium

Bell Auditorium Vinyl TourA matriarchal gem in our Entertainment District, The Bell Auditorium embraced Mr. Brown’s dynamite shows throughout his soul-ustrious career. Most notably, the 1969 album, Sex Machine tracks an explosively-stellar performance recorded right here. Sex Machine is often praised by funk aficionados and music industry elite as Mr. Brown’s quintessential masterpiece. This building has been indoctrinated by Soul Brother Number One. “Music has to breathe and sweat. You have to play it live.”  Soul starts here.

712 Telfair Street

Location notes: During downtown Augusta's major construction project, this site may be hard to navigate from time to time. 

Sarah LaTonya Brown-Fegan—Mr. Brown’s eldest grandchild and former WAAW The Boss Radio employee—shares powerful memories of her grandfather's unforgettable moments at this iconic venue.

Listen: